Spotify plans to raise the prices of its paid subscription plans in several countries starting in June, and this may be included in this round of adjustments. According to The Financial Times, the streaming giant is preparing to increase the price of individual plans by around one euro across parts of Europe and Latin America.
The price hike will not affect the United States, at least not in 2025, as U.S. subscription costs were already raised last year. In Brazil, the most recent price adjustment took place in July 2023.
This move is part of Spotify’s strategy to boost profitability amid high stock valuations. The decision also aligns with pressure from music industry executives, who have long pushed for higher streaming rates, citing slow price growth since Spotify’s launch.
Industry figures have criticized the platform for keeping subscription prices low, arguing that its rates have not kept pace with inflation and are still lower than those of competitors like Netflix.
Spotify Already Raised Prices in April in Select Countries
Earlier in April, Spotify implemented price increases in countries like the Netherlands and Luxembourg. In both markets, the cost of a Premium individual subscription rose from €10.99 to €12.99.
These early adjustments are seen as a preview of broader pricing changes expected to roll out across more parts of Europe and the Americas in the coming months. The goal is to align subscription fees more closely with inflation and match the pricing strategies of competing streaming platforms.
How much can Spotify’s signature cost in 2025?
Spotify plans to increase the price of individual subscriptions by about one euro (approximately $1.07 USD). If the adjustment is applied starting in June, the platform’s Premium plan in the United States could rise from $10.99 to around $11.99 per month, although Spotify has stated that the US will not receive a price hike in 2025, as it already had one in 2024.